Corporate Blogging at Telstra Exchange

One of the great things about writing your own blog is the freedom. You get to choose  the style, the format and the frequency of posting. You get to set the rules of the blog, and so long as your employer is supportive of private blogging,  there’s scope for discussing pretty much any topic – even those that may be work related. But as a writer, there’s a different challenge in writing for a specific audience or in a particular format. This is part of the reason I’ve become an official  blogger at Telstra Exchange (TEX). Writing for TEX means pushing ones self to write to someone else’s requirements. For example,  whilst conciseness is something I strive for , my more analytical posts tend to be […]